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All posts by John Jantsch

Finding Your Brand's Purpose

Jeff Fromm, partner at Barkley ad agency and president of FutureCast, stops by to discuss his new book, The Purpose Advantage. He shares why purpose matters for companies, and how to truly become a purpose-driven brand. Source: Duct Tape RSS Finding Your Brand’s Purpose

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How to Build a Brand that Drives Growth

Lindsay Pedersen, brand strategist, leadership coach, and author of Forging an Ironclad Brand: A Leader’s Guide, shares the nine criteria that define a successful brand and some tips for creating one. Source: Duct Tape RSS How to Build a Brand that Drives Growth

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How to Discover and Embrace Your Creative Side

Tania Katan, author of Creative Trespassing, talks about the beauty of welcoming the messiness of creativity into your professional and personal life. She also shares exercises for tapping into your creativity.  Source: Duct Tape RSS How to Discover and Embrace Your Creative Side

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Why You Need a Virtual Assistant (And How to Find One)

Melissa Smith, founder and CEO of the Association of Virtual Assistants, discusses all of the value that a VA can provide for an entrepreneur or business owner. She also walks us through the process of searching for, screening, and hiring a VA. Source: Duct Tape RSS Why You Need a Virtual Assistant (And […]

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Putting Social Media Myths to the Test

Scott Ayres of AgoraPulse’s Social Media Lab stops by to talk about the work he does in challenging social media marketing conventions. Source: Duct Tape RSS Putting Social Media Myths to the Test

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Why Customer Service Must Come from the Heart

Jeanne Bliss, who pioneered the role of Chief Customer Officer and authored Would You Do That to Your Mother?, shares why business leaders should make every customer service decision with compassion and care (and how to do it). Source: Duct Tape RSS Why Customer Service Must Come from the Heart

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How Ultralearning Helps You Master New Skills

Scott Young discusses his book, Ultralearning, and shares the principles that empower anyone to learn any skill via aggressive, self-directed learning. Source: Duct Tape RSS How Ultralearning Helps You Master New Skills

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5 Ways to Get More SEO Bang for Your Buck

John Jantsch shares five SEO techniques that go beyond the basics. For consultants or marketing agencies who are looking to get results for their clients, these approaches can take their SEO to the next level. Source: Duct Tape RSS 5 Ways to Get More SEO Bang for Your Buck

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Overcoming Objections in Sales

Jeb Blount, sales acceleration specialist and author of 10 books on sales and leadership, stops by to discuss how to move past objections and get to a yes in sales discussions. Source: Duct Tape RSS Overcoming Objections in Sales

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Why Reviews Matter to Your Business

John interviews Aaron Weiche, CEO of GatherUp, a review and customer feedback platform. Weiche shares everything small business owners need to know about reviews, customer experience, and managing their online reputation. Source: Duct Tape RSS Why Reviews Matter to Your Business

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